Adobe Max 2024

15th January 2025 1 minute read

Adobe MAX 2024 was recently held in Miami Beach, Florida. This is a global creativity conference, a uniquely immersive and engaging in-person and online experience. I would have loved to have been there in person, but being online as part of the worldwide audience was really cool as well!

During the free online event, MAX featured live content, including 50+ sessions, keynotes, and a sneak peek at things being worked on in Adobe labs in MAX Sneaks. The image below highlights the announcements made during MAX 2024 and the link will take you to the main page.

Adobe MAX 2024 - The Creativity Conference

We saw Adobe announce over 100 new Creative Cloud features to empower creative professionals with more speed, precision and control. This will enable new innovations across Photoshop, Illustrator, Premiere Pro, InDesign, Lightroom, Adobe Express and an all-new Frame.io

This 2-minute video captures some of these new features - https://youtu.be/6q88TuLLFFk

Also, Adobe’s Firefly family of creative generative AI models, designed to be commercially safe, expands to video and delivers breakthroughs in imaging, vectors, and design – this was amazing.

For more information on these new features, if you would like to ‘buy’ Adobe software, or even ‘sell’ Adobe software - please contact me anytime.

Chris Blair

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